Blog

Consulting / September 3, 2019

When Counting Google Conversions that Shouldn’t Count

Tracking Google conversions as if they were the ultimate outcome is like running a race…

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Consulting / August 30, 2019

The Rock, Paper, Scissors of Sales, Seasonality and Ideas in Automotive Advertising

In the rock, paper, scissors game of automotive sales and advertising, it goes something like…

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Consulting / August 27, 2019

Lies, D*mned Lies, and Statistics

Many people attribute the following quote to Mark Twain because he popularized it. “There are…

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Consulting / August 23, 2019

Google Ads Conversion Tools

In this video blog, Jim shows that there’s more than one way to get on…

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Consulting / August 20, 2019

3 Reasons Why Loyalty to Technology is Greater than Loyalty to Cars

Despite efforts to chase down loyalty in the automotive industry –  the path to a…

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Consulting / August 19, 2019

Dealer Name Bidding Amplification Strategy

Jim Flint, CEO and Founder of Local Search Group, discusses how to keep competitors from…

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Consulting / August 16, 2019

Google Ads Two Changes for Display

In this video blog, Jim Flint, CEO, and Founder of Local Search Group discusses two…

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Consulting / August 13, 2019

Five Drivers of Google Ad Excellence

How can you go from good to great in the hyper-competitive Google ad space? Here…

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Consulting / August 9, 2019

Google Ads Negative Out Geo

In this video blog, Jim Flint, CEO, and Founder of Local Search Group discusses the…

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Consulting / August 6, 2019

HiPPO Marketing and the First 3 Steps to Address Advertising Issues at Your Dealership

How is the marketing team at your dealership constructed? Do you have a marketing plan?…

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