Direct Mail Marketing
Local Search Group offers a competitive direct mail marketing service which allows our clients to target a specific message towards a specific customer group. Direct mail pieces include: credit scores, targeted mail, post cards, and many more. We design the direct mail pieces for our clients, coordinate the appropriate message to communicate and the appropriate audience to target, then we send the pieces out to the list that best fits the specified target group.
Direct mail marketing is widely used in the automotive industry, especially. Through the use of direct mail pieces, clients have the ability to communicate manufacturer’s specials, or push a particular product to thousands of potential and existing buyers of that product within a designated target market. Targeting is achieved geographically and demographically. Local Search Group uses zip codes and consumer data from data collection agencies to create mailing lists for each individual direct mail campaign.